AppLICATION Process



Our Central Otago regional values are what underpins our brand users, and is what they believe in and agree to.  By doing this, you will help us create the kind of place we can be proud of - now and in the years ahead.

Each brand application goes through the below approval process:

Assessment
Each application is assessed 

Checks
Checks are made as to whether people are meeting their legal obligations at both a local and national level

Approval
Approval is granted, the application form is signed, and login and password details are assigned to provide access to brand materials

Letter
A letter detailing the website address to access the brand guidelines, logos and graphics is sent

Proof of brand reproductions
Anything that uses the brand must be proofed by the Brand manager prior to reproduction, to ensure it meets the logo specifications

Building relationships
The Brand Manager is responsible for managing the brand. Like all brand users, the Manager is passionate about this Central Otago and the magical lifestyle it offers. The privilege of managing the brand is about supporting people to achieve a quality outcome and of course to uphold our regional values

Download an Application Form here to become a Central Otago Brand User
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